Looking back on 2020 | Zwart Fotografie

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Looking back on 2020

Every year I write a reflection blog about the past year. I have been doing so since 2014 and I here I am writing one about 2020. But where to begin…

Just stating the obvious here: this year was not what I expected it to be. I mean, it hasn’t been that for anyone right? But: I’m happy to reflect back on a year in which I again learned so much, and have grown both as a person as an entrepreneur. And it was the year in which I really was able to reap the fruits of all fo the energy I put into my businesses these last couple of years.

2020 was the year that:

* I shot ‘only’ 3 weddings – but enjoyed every one of them to the fullest.
* Developed my portrait and editorial photography even more, and am really proud of the work I made even though most of the assignments got canceled ;-).
* Me and my business partner Elsa sold The Confetti Collective: our online platform for creative entrepreneurs, because we both felt very strongly that it was time for us to move on.
* I grew my own off- and online coaching business to new heights and got to help so many amazing creative entrepeneurs grow their business. I launched a masterclass about editing, Print on Demand, about planning and my course on leading a business from authenticity. And I’m so proud of it all.
* My Print on Demand business grow to new heights as well.
* I earned my highest yearly revenue and profit so far.
* Erik and I started our world trip, defying all beliefs (from others) that we wouldn’t go, we did it anyway. With a changed schedule but an open heart we left for adventure. And what an adventure it has been so far. Croatia, Portugal and Costa Rica have been / are amazing and I can’t wait to see what adventures await us in the next couple of months.

And: 2020 was the year that I learned to let go the things I can not control. Okay, to be honest: I think going with the flow and not trying to control everything will be something I can keep growing in for the rest of my life. But: the lockdown and a year full of uncertainty definitely taught me a lot about being in the moment and being grateful for what you have, here and now. I hope it did the same for you, or that you found some other beautiful thing or lesson to make your own.

That’s it you guys. What’s left is to wish you a beautiful few last days of 2020 and an awesome 2021. Let’s do this!

PS: below are a few of my favorite pictures – in random order – from this year 🙂



See you in 2021 🙂




PS: want to know how I edited all of these pictures and even get my preset?

Check out my editing masterclass for Dutch photographers here.


Dutchies: you can find my personal / business year review here. 

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